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Why strong PMMs are struggling to land jobs (and what to do about it)
Why strong PMMs are losing out in final rounds, and the three roadblocks to fix: positioning that’s too broad, forgettable interviews, and telling instead of showing.
The secret sauce to product marketing interviews (and how to nail them to land your dream role)
What hiring managers are really thinking at each stage of the product marketing interview process, the mistakes that quietly cost candidates the job, and what to do instead.
How Susan Went From Being Laid Off to Landing a Senior Product Marketing Manager Job in 5 Weeks!
How Susan Liu, a career switcher, went from a layoff to a Senior PMM role in five weeks, and her advice for staying positive and standing out in a long job search.
Four Steps to Acing Product Marketing Assignments
Four steps to ace product marketing take-home assignments: understand the goal, outline first, research with a time limit, then edit and practice. Plus the scoring rubric I used as a hiring manager.
How to ace product marketing interviews
How to prepare for product marketing interviews, plus frameworks and sample answers for the three questions you are most likely to be asked.
How to land more product marketing interviews
How to land more product marketing interviews in a competitive market: find your candidate/market fit, build a strong personal story, and apply through referrals.
23 Smart Reverse Interview Questions You Need to Ask Hiring Managers in Product Marketing
The best reverse interview questions to ask hiring managers in product marketing interviews, so you can judge manager quality, strategy, role fit and culture before you accept an offer.